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Category: Industry Terms

Rosemont Media’s Top Digital Marketing Blogs of 2024

Posted on Dec 31, 2024 in Content Marketing, Email Marketing, Industry Terms, Reviews & Reputation, RM News, Search Engine Marketing by Holly Hoyt

As we wrap up 2024, it’s the perfect time to reflect on the insights, strategies, and trends that have resonated most with our audience over the past year. From groundbreaking […]

Generative Engine Optimization (GEO):
What It Is & How to Do It

Posted on Nov 12, 2024 in Content Marketing, Dentists, Industry Terms, Plastic Surgery, Search Engine Marketing, Surgeons by Marissa Lorberau

In the fast-evolving digital landscape, healthcare practices must continually adapt to new technologies and trends in order to remain competitive. Among these trends, Generative Engine Optimization (GEO) has emerged as […]

Google’s AI Overviews: The Future Is Upon Us With the Search Generative Experience

Posted on Sep 17, 2024 in Content Marketing, Dentists, Industry Terms, Plastic Surgery, RM News, Search Engine Marketing, Surgeons by Tom Hall

The emergence of Artificial Intelligence (or AI) has brought the world yet another revolutionary technological innovation. For many businesses, marketing professionals, and consumers, there are two questions that have been […]

SEO Terminology: What Is an Algorithm?

Posted on Jun 18, 2024 in Content Marketing, Industry Terms, Search Engine Marketing by Katie Nagel

Simply put, algorithms are a series of instructions for completing a task. They’re used every day for a multitude of purposes, and you likely use them without even thinking about […]

Precision vs. Convenience: A Deep Dive into Dental Marketing Approaches

Posted on Mar 19, 2024 in Content Marketing, Dentists, Industry Terms, Mobile Marketing, Search Engine Marketing, Social Media Marketing by Holly Hoyt

In the ever-twisting world of dental marketing, one thing’s for certain: the game has changed, and digital strategies are in the lead. Nowadays, attracting new patients and keeping the regulars […]

The Benefits of Rich Results in Plastic Surgery SEO

Posted on Feb 27, 2024 in Content Marketing, Industry Terms, Search Engine Marketing by Katie Nagel

Rich results are a special type of Google result that shows additional details about a website. Designed to make the SERPs more interactive, these results often highlight business details, FAQs, […]

How Much Does SEO Cost for a Plastic Surgery Practice?

Posted on Jan 30, 2024 in Content Marketing, Industry Terms, Plastic Surgery, Search Engine Marketing, Surgeons by Jordyn Reeves

In the digital landscape, your plastic surgery practice’s website needs to stand out from the rest and be visible to a wide audience. To achieve this goal, it is imperative […]

Rosemont Media Celebrates 16 Years!

Posted on Jan 25, 2024 in Content Marketing, Industry Terms, Plastic Surgery, Search Engine Marketing, Surgeons by Presley Van

Our Thoughtful Reflection of Healthcare Marketing Excellence At Rosemont Media, we consider ourselves true trailblazers in the world of digital healthcare marketing. After 16 years, we have seen the industry […]

How Much Does SEO Cost for a Dental Practice?

Posted on Dec 13, 2023 in Content Marketing, Dentists, Industry Terms, Search Engine Marketing by Tom Hall

Search engine optimization represents the beating heart of a website’s marketing efforts. If your website’s content and code are optimized with exceptional, proven strategies, the odds are much greater that […]

Industry Jargon Explained: Specialty Site

Posted on Sep 26, 2023 in Content Marketing, Dentists, Industry Terms, Search Engine Marketing, Surgeons, Website Design by Tom Hall

Is there a particular procedure or specialty at your practice for which you would like to add an extra dose of promotion? If so, a Specialty Site may be the […]

Dos and Don’ts of Website Redesigns

Posted on Aug 15, 2023 in Content Marketing, Industry Terms, Search Engine Marketing, Social Media Marketing by Holly Hoyt

While a website rebuild can refer to a backend rework, a move to a different platform, or some combination of these, one thing is for sure – the process of […]

How to Use Long-Tail Keywords for SEO

Posted on Jul 18, 2023 in Content Marketing, Dentists, Industry Terms, Search Engine Marketing, Surgeons by Katie Nagel

When it comes to SEO, make sure you’re working smarter, not harder. This is especially true as you determine which keywords to optimize for throughout your website. In the past, […]