Rosemont Media’s Top Digital Marketing Blogs of 2024
As we wrap up 2024, it’s the perfect time to reflect on the insights, strategies, and trends that have resonated most with our audience over the past year. From groundbreaking advancements in digital marketing to tried-and-true best practices, our readers have turned to these blogs to stay ahead in the ever-evolving worlds of medical and dental marketing. Whether you’re looking to refine your approach or revisit the year’s highlights, this roundup of our most popular posts is your ultimate resource for inspiration and success heading into 2025!
10. Best Dental Website Designs For 2024
While word-of-mouth referrals and local reputation remain important to practice success, an impactful digital presence is also vital when it comes to both attracting new patients and maintaining your relationship with existing ones. As dental professionals enter an increasingly digital world, maintaining a strong online presence grows ever more crucial. Here at Rosemont Media, we believe that quality dental website design plays a pivotal role in ensuring seamless user experiences, bolstering patient trust, and driving practice success in this digital age.
9. The 4 Types of Keyword Matches on Google Ads
Google Ads—formerly called AdWords—can be a valuable tool for directing people’s attention to your practice and at the most opportune time: when they’re searching for the services you offer. To make your Google Ads campaigns as effective as possible, you must first understand the nature of keywords and the different match types you can assign to them.
8. How to Recognize Scams on Social Media
In this day and age, maintaining an active social media presence is an important part of any comprehensive marketing plan for plastic surgeons and dentists. Indeed, in addition to helping raise brand awareness and attract new patients, there is even evidence that social media can positively affect SEO.
7. What Is Yext, and How Does It Improve Local SEO?
Achieving a high-ranking position on Google Local listings relies not only on your practice’s Google reviews, but also on how your practice’s contact information is displayed on various third-party directory sites. These listings are often referred to as “business citations” or “NAP” (business name, address, phone number). With the number of directory websites available, controlling your business citations (and making sure they are accurate and consistent) can quickly and easily become an overwhelming—but necessary—task.
6. Best Plastic Surgery Website Designs for 2024
In 2024, it’s important to have a well-designed website that properly conveys your practice’s personality and contains user-friendly features. A custom website design allows you to have more creative control over your site, including its formatting and color scheme, and extend your digital reach to a larger audience.
5. Dental Website Design: Cookie-Cutter vs. Custom
A great way to reach current and potential patients is by having a strong and engaging website. That can be achieved through a tailored website design and marketing strategies that speak to what your practice offers and the environment you create for those coming in for dental care. At Rosemont Media, we work with a variety of dental providers to help them increase their online presence, website traffic, and overall brand exposure. Our team utilizes proven strategies that take into consideration a practice’s marketing budget, online voice, and digital goals.
4. Best Social Media Platforms for Dentists
Social media can offer several benefits for dentists. By maintaining a strong presence on platforms like Instagram, Facebook, and TikTok, dental professionals can spread awareness about their practice, build their brand, and easily connect with both existing and potential patients – and that’s just the beginning. Regularly using social media can allow dentists to connect with their local community, share valuable information about oral health, and promote procedural options available at their practice.
3. 10 Dental Marketing Strategies Ranked by Experts
In today’s competitive dental market, building a strong online presence is essential for attracting and retaining patients. But as you’ve likely noticed, doing so is a gradual and individualized process. As an oral healthcare professional, you’ve undergone years of training to sharpen your skills and establish your reputation in the dental field. To highlight your expertise and make you stand out, you need a highly personalized marketing plan, with each aspect tailored to your individual goals.
2. SEO Terminology: What Is an Algorithm?
Simply put, algorithms are a series of instructions for completing a task. They’re used every day for a multitude of purposes, and you likely use them without even thinking about it. When you get dressed, tie your shoes, or drive to work each day, you perform a series of steps to arrive at an end goal. It’s essential to execute the steps in a specific order or the outcome won’t be right.
1. 5 Digital Marketing Strategies to Retire in 2025
The world of medical and dental marketing is constantly evolving. What worked yesterday may no longer deliver the same results—or worse, could hurt your practice’s reputation. In 2025, it’s time to leave behind outdated digital marketing tactics and embrace strategies that align with today’s patient expectations and industry standards. Below, the digital marketing experts at Rosemont Media outline five marketing strategies to retire and what to focus on instead for sustainable growth and success.
Partner With Rosemont Media for Your Digital Marketing Success
As you look ahead to 2025, there’s no better time to enhance your digital marketing strategy with proven expertise and innovative solutions. At Rosemont Media, we specialize in creating personalized marketing plans for medical and dental professionals, helping practices like yours stand out in an increasingly competitive digital landscape. Schedule your consultation with our team today!